ASO Team Lead

Ukraine: Kharkov, Lvov

Job description


  • At least 3 years of experience in ASO / SEO, with 1 year of experience directly managing an ASO team of at least 3 people. Experience of hiring and training staff is an advantage;
  • Passionate about mobile gaming, apps and the gamedev industry;
  • Experience with project tracking software;
  • Experience with app analytics platforms, ASO tools and services like Sensor Tower, AppAnnie etc.;
  • Experienced with A/B testing and data analysis;
  • Strong analytical and critical-thinking skills;
  • Excellent verbal and written communication skills;
  • Good organizational skills, detail orientation, reporting and user-centric skills are crucial;
  • Fluent English (minimum Upper-Intermediate, Advanced a strong plus).


  • Lead a team of ASO Managers (including hiring and training new ASOMs);
  • Set up and maintain ASO framework, processes and best practice guidelines;
  • Report regularly on ASO activities and performance of all apps incl. keyword rankings, install rate, and effectiveness of experiments;
  • Stay on top of mobile gaming market opportunities and trends;
  • Conduct research on competitors and their activities; 
  • Plan, review and follow-up on teams' A/B testing and roll-outs by providing regular checks and expert support;
  • Work in close collaboration with the Product, User Acquisition, Analytics teams to tie ASO efforts to such results as retention, LTV, ROAS;Share best practices and ASO insights regularly with Product, Design and User Acquisition teams.


  • Cozy and roomy office space;
  • Full-time position, a flexible work schedule;
  • Formal employment, full social package;
  • Friendly team members and open-to-everyone working environment;
  • English language courses;
  • Gym and fitness classes for employees.

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